




The iconic cookie that’s been a part of our lives through every stage, from sneaking a bite during study breaks to sharing a pack with friends after class. With its rich chocolate chips and irresistible crunch, it’s not just a treat, but a feeling of nostalgia wrapped in every bite. As we take a fresh spin on this beloved classic, we’re diving into the sweet, awkward, and exciting world of college crushes.

TOPICALS


Minimal yet creative
Prominent use of Purple colour
Integrating the cookie seamlessly


Our visual language across all collaterals:​






UPCOMING DVCS



Though the campaign is not live yet, but just to give an understanding of how I was a part of it. My 2 major responsibilities were: ​
Understanding and curating images for social media and print ads.
​
Building a logo unit for the end slate of the DVC.​

